Gabi Robins / Designer

Botanical Garden

MICROSITE DESIGN & ART DIRECTION

The Imaginary Worlds showcase at the Atlanta Botanical Garden brings Alice's Wonderland to life with fantastical, organic sculptures, but the current website fails to reflect the whimsical nature of the exhibit. The new microsite leads visitors down the rabbit hole to discover this mad, mad world.

Developed site coming soon.

Paintbrush

Photo Style

The hyper-saturated photo treatment reflects the theme of the exhibit while still highlighting the foliage. Even those who can't attend can still feel like they're actually there among the flowers.

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Illustration Style

Illustrations and hand-done type are peppered in throughout the site to add to the whimsy of the experience.

Illustration Style

Illustrations and hand-done type are peppered in throughout the site to add to the whimsy of the experience.

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Cat

Let's roll.

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